Songclip gets $11m in cash to fund its product offerings

By Emmanuel Legrand

Music licensing platform Songclip has closed an $11 million funding round, bringing to $22m the funds raised to date by the app.

  The new investment will be allocated "to further developing Songclip's product offerings and search engine, data analytics and deployment of the API," said the company.

  The round was led by Gregg Smith of Evolution VC Partners, with participation by The Kraft Group, Michael Rubin, Raised in Space, Gaingels, and Forefront Venture Partners. Industry executives Jason Flom, Steve Greenberg and the band AJR, also join previous investors such as iHeartMedia Ventures, SWAT Equity Partners and Northwood Ventures. 

Unlocking a new global opportunity

  "Songclip unlocks this new global opportunity, with turn-key technology and industry support," said Smith.

  Songclip operates a searchable library of meta-tagged music clips, in partnership with the music industry, providing data/analytics on consumer interactions with music, while also driving distribution, consumption, discovery and monetisation for IP owners. The service licenses music in a format built specifically for texting, social posts, and quick communication. 

  The Songclip API integrates music into social platforms, mobile apps, and virtual marketplaces to facilitate music integrations, compliance, measurement and monetisation across a variety of consumer app sectors.

Protect music industry IP

  "Songclip's mission is to protect music industry IP on behalf of the rights holders, while creating a pathway for apps to innovate with music," said Andy Blacker, Co-Founder and CEO of Songclip.

  He added: "Music has become the most sought-after feature for dating, photo and fitness apps, and Songclip makes this possible, with accountability and industry compliance."