Monday, October 5, 2020

Amazon partners with Universal and Warner to offer HD-quality sound from hundreds of recordings

By Emmanuel Legrand
 
 
 
Hundreds of vintage and recent recordings from artists such as Eagles, Elton John, Linkin Park, Tom Petty, Ariana Grande, Shawn Mendes, Lady Gaga, Lil Tecca, Selena Gomez, and Post Malone will be available on ​Amazon Music ​in a Ultra High Definition version, following a new partnerships between the music streaming service and major companies Universal Music Group and Warner Music Group​.
 
"We launched Amazon Music HD last year with a promise to always offer our customers the best quality recording available for streaming," said Steve Boom, VP of Amazon Music (pictured, below). "With this partnership, we are building upon that promise by upgrading existing recordings to make the listening experience even better, and preserving artistic legacy for future generations. We are thrilled to have the support from Universal Music and Warner Music to deliver key recordings from their catalogues, exclusively for Amazon Music customers."



  ​Amazon Music HD​ offers stream​ing access to​ 5 million songs in Ultra HD, with a bit depth of 24 bits and a sample rate up to 192 kHz. All titles resulting from this Ultra HD music partnership will be delivered in 24 bit and 96 kHz or 192 kHz. In addition to Ultra HD remasters, select albums and songs will be remixed in 3D Audio formats such as Dolby Atmos and Sony 360RA.
 
 "Amazon Music continues to push the boundaries in sound fidelity and innovation, and we’re thrilled to partner with them to accelerate the availability of our catalog in the highest quality formats possible and to provide new experiences in immersive audio," said Michael Nash, Executive Vice President of Digital Strategy at UMG.
  Kevin Gore, President of Global Catalogue, Recorded Music at WMG​, added:​ "With Amazon Music HD, 3D Audio, and with the Echo Studio, music lovers are now able to immerse themselves in the original recordings at an unprecedented level of fidelity for a price that had previously been out of range.​"
 
  Bloom said Amazon will continue to work with more labels "to upgrade the digital quality of even more audio recordings, and provide customers with all of the emotion, power, clarity, and nuance of original recordings across all genres."

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