By Emmanuel Legrand
Ireland's performance rights organisation IMRO (Irish Music Rights Organisation) has adopted Mind Your Rights' technology Concertify to improve the quality and the speed of reporting of international live concert performances.
Concertify works as a service and data platform that simplifies data and the transfer of data between artists, event organisers, copyright societies, copyright owners and music publishers. The Irish society said the introduction of Concertify "will enhance IMRO’s international royalty administration services by ensuring greater efficiencies, transparency and cost savings for its songwriter, composer and publisher members worldwide."
For IMRO Commercial Director, Media Licensing Sean Donegan, Concertify has "the potential to become an essential tool in the advancement of live music reporting, distribution and interaction within the entire royalty collection society network.”
Innovative approach
"Concertify offers societies new digital tool-sets, contributing to IMRO's data-driven and digitally innovative approach to rights management," said Roope Pajasmaa, the chief executive of Finnish technology start-up company Mind Your Rights, which specialises in the development of platforms for efficient and transparent cross-border music rights management.
He added: "Concertify, when adopted by the industry, will allow all key information related to live concert copyright collections to be available to all the involved constituencies, including the home society, the licensing society, artist representatives, and publishers."
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